Overhauling a B2B Strategy for Success

Despite being a trusted name in quality apparel with exceptional service, this B2B side of a household name was struggling to effectively communicate their enterprise-level capabilities. Their digital presence didn’t reflect their true expertise, and they relied heavily on word-of-mouth rather than strategic marketing.

Working closely with their team, I am developing a comprehensive three-year marketing transformation strategy focused on three key verticals. The plan includes a complete digital overhaul, content strategy aligned with buyer needs, account-based marketing implementation, and sales enablement.

This project is currently in progress, with strategy documents being finalized before implementation begins. Contact me directly for more details on this developing case study.

SKILLS
Strategy, brand

YEAR
2025